Partner with @dom.overseas
Luxury fashion, beauty and travel content that converts — trusted by global brands since 2009. 15M+ combined monthly reach across Australia, the US and Europe.
Dominique (@dom.overseas) is an Australian social media content creator known for her refined minimalist aesthetic and globally engaged audience. She partners with luxury hotels, global fashion houses and beauty brands to deliver high-converting visuals, destination storytelling and elevated brand narratives that resonate across Australia, the United States and Europe.
She travels frequently to Paris Fashion Week, producing editorial content for both luxury and high-street brands. Her work spans fashion, beauty, travel and lifestyle — blending effortless style with modern storytelling to create high-impact digital content, UGC and premium campaign assets that brands confidently use across their marketing.
Trusted by leading brands worldwide.
Luxury, fashion, beauty and travel brands — part of an extensive client portfolio built since 2009.
Bespoke collaborations tailored to your brand.
Every partnership is crafted around your campaign goals — from a single post to a long-term ambassadorship.
- 01One-off social post collaborationsInstagram · TikTok
- 02Long-term brand partnershipsOngoing · Retainer
- 03Brand ambassadorshipsFashion · Beauty · Travel
- 04UGC photo & video for organic & paid useCampaign-ready assets
- 05Whitelisting for paid media campaignsMeta · TikTok Ads
- 06Event attendance & live coverageLaunches · Fashion Week
- 07Domestic & international brand tripsHotel · Tourism · Destination
Find the right content for your brand.
Every category includes concept development, scripting, shooting, editing and delivery of campaign-ready assets. Click a category to explore.
01
UGC Content by @dom.overseas
UGC (User-Generated Content) is purpose-built content created for brands to use across their marketing — from paid ads and websites to organic social. It performs because it feels genuine, relatable and trustworthy compared to traditional advertising.
This category features fashion UGC content created by @dom.overseas across locations including Gold Coast, Paris, Brisbane, Sydney, Tokyo, Milan and Mallorca. Dominique blends the skills of a social content creator, digital content creator and video content creator to produce elevated, brand-ready visuals.
- High-quality photo and video assets licensed for paid media
- Product launches, testimonials, tutorials and lifestyle storytelling
- Concept development, scripting, shooting, editing and delivery
- Organic and whitelisted paid campaign use
- Formats: Reels, TikToks, carousels, statics
02
Luxury Fashion Content by @dom.overseas
This category highlights how @dom.overseas interprets fashion through clean lines, thoughtful styling and a distinctly Australian–European aesthetic. As a fashion-focused social media content creator, Dominique develops content that helps brands showcase fit, fabric, movement and lifestyle appeal in a relatable yet elevated way.
Her approach supports fashion labels wanting scroll-stopping visuals for Instagram, TikTok and e-commerce — content that feels editorial without losing its authenticity.
- Outfit and styling content — static and video
- Editorial campaign imagery
- E-commerce and product flatlay
- Fashion week and event coverage
- Styling tutorials and try-on content
03
Beauty Content by @dom.overseas
This category showcases beauty UGC created by @dom.overseas, known for her clean, minimalist flat-lay aesthetic that consistently goes viral on Instagram and Pinterest. As a beauty content creator, Dominique captures product texture, colour and detail in a way that feels both luxurious and approachable.
Her imagery helps beauty brands communicate efficacy, routine and lifestyle appeal through polished visuals designed for high engagement across social platforms, paid ads and editorial campaigns.
- Product flat-lay and detail photography
- Skincare and beauty routine videos
- Application and tutorial content
- Lifestyle beauty storytelling
- Pinterest and Instagram optimised formats
04
Luxury Hotel & Travel Content by @dom.overseas
This category features luxury hotel UGC that captures the atmosphere, design details and guest experience that define premium stays. As a travel and hotel content creator, Dominique produces refined visual storytelling that highlights architecture, suites and amenities.
Her imagery helps luxury hotels showcase their unique identity across Instagram, TikTok, websites and paid campaigns — offering brands high-end, editorial content that resonates with modern travellers seeking immersive, aspirational experiences.
- Hotel suite, lobby and amenity photography and video
- Destination and city guide content
- Tourism board and brand trip coverage
- Domestic and international travel (Europe, Asia, Australia)
- Content for Instagram, TikTok, websites and paid campaigns
05
What is a Social Media Content Creator?
A content creator is someone who builds stories, visuals and experiences that resonate with a specific audience — and for @dom.overseas, it's about documenting a blend of creativity, strategy and lived experience. She creates daily fashion, travel and lifestyle content across Instagram, TikTok and her blog, partnering with luxury and high-street brands, hotels and tourism boards while travelling between Australia and Europe.
A digital content creator doesn't just create pretty images — we research, plan, shoot, edit and create narratives that inspire action, drive brand awareness and build community. That means producing high-quality editorial imagery, city guides, hotel reviews, outfit videos and long-form storytelling that brands can confidently use across their marketing. Ultimately, a content creator turns ideas into visual stories that people connect with — and that deliver tangible results for the brands we work with.
A social media content creator is responsible for planning, producing and publishing digital content across multiple platforms. This includes researching trends, concept development, shooting, editing, copywriting, engaging with audiences and analysing performance metrics. For brand partnerships, the role also includes campaign planning, creative direction, pitching, negotiating deliverables and delivering polished content for marketing use.
Trusted by the world's finest hotels.
Dominique captures atmosphere, design detail and guest experience — creating hotel content that drives bookings.
A qualified audience of high-converting buyers.
Fashion-forward women aged 25–44, concentrated in Australia, the US and Europe — the exact customer your brand wants to reach.
Everything brands need to know.
How do brand partnerships with Dominique work?
Every collaboration starts with a brief or rate card request. Dominique reviews the brand fit, agrees on deliverables (posts, UGC assets, usage rights, timeline), and produces content aligned with your campaign goals. Long-term partnerships are available as retainers with priority access and preferred rates.
Can we use the content for paid advertising?
Project-depending — UGC packages include full licensing for paid media use. Whitelisting (running paid ads through Dominique's account) is also available, giving your brand access to her engaged audience for Meta and TikTok campaigns.
How do social media content creators work with brands?
Creators collaborate through sponsored content, UGC production, long-term ambassadorships, product launches and digital campaigns. The creator develops concepts aligned with the brand's goals, produces high-quality visuals and integrates storytelling that feels natural to their audience. Brands benefit from the creator's style, expertise, audience trust and ability to generate awareness or sales through authentic content.
Do you work with international brands?
Absolutely. Dominique's audience spans Australia, the United States, the United Kingdom, Germany and Europe. She travels frequently to Paris, Italy, Mallorca and beyond, making her well-suited to international campaigns, brand trips and destination content.
What is the difference between an influencer and a content creator?
An influencer focuses primarily on influencing purchasing decisions through their personal audience, while a content creator specialises in producing visual or written content for brands, platforms or campaigns. Most modern creators do both — but the key distinction is that creators provide high-quality creative assets, whereas influencers focus on awareness and community impact.
Why do brands hire social media content creators?
Brands hire creators for the authentic connection they have with their audience and the high-performing content they can produce at scale. Compared to traditional advertising, creator content feels more relatable and drives engagement, clicks and conversions. Creators also bring unique creative direction, niche authority and a strong understanding of what resonates online.
What skills does a professional content creator bring?
Photography, videography, editing, storytelling, creative direction and copywriting — plus trend analysis, SEO, social media strategy, brand communication, pitching and project management. The ability to adapt quickly to platform changes is essential; Dominique has been refining these skills professionally since 2009.
How important is SEO for social media content creators?
SEO is crucial because it increases discoverability on both Google and social platforms. From optimising captions and blog posts to understanding keywords and search intent, SEO helps creators attract the right audience and position themselves as experts. SEO-optimised long-form content also supports brand partnerships by showcasing authority and industry knowledge.
What is the best way to get in touch?
Email dominique@ottilie-studios.com.au with your brand name, campaign brief and timeline. A rate card and availability can be sent within 24–48 hours.
Let's create something elevated together.
Rate cards, availability and campaign enquiries — responded to within 24 hours.